The swag bag is a conference and event staple. Sponsors have long clamored for the chance to contribute a t-shirt, pen, special offer or some other branded tchotchke (the swag) to a tote or sack (the bag), which then is gifted to every attendee.
Death of the Swag Bag; The Rise of Virtual Swag
Posted by
Andrew Edwards on Jun 20, 2013 12:13:16 PM
Topics: sponsorships, Blog Post, Industry News, virtual swag