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FORA.tv Blog - latest news, tips and best practices for integrating video and live stream events.

Does Online Video Quality Influence Consumer Perception of Your Brand?

Posted by Jaclyn Martinez on Feb 12, 2018 9:40:00 AM
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“A high-quality video experience versus a poor-quality, constantly-buffering video experience can often be the difference between gaining a customer and losing one.” Brightcove, along with a third-party research firm, investigated how a brands’ reputation can be negatively affected by an over-reliance on free video tools.

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Topics: live events, live streaming services, online video, quality of video, brightcove

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