“A high-quality video experience versus a poor-quality, constantly-buffering video experience can often be the difference between gaining a customer and losing one.” Brightcove, along with a third-party research firm, investigated how a brands’ reputation can be negatively affected by an over-reliance on free video tools.
Does Online Video Quality Influence Consumer Perception of Your Brand?
Posted by
Jaclyn Martinez on Feb 12, 2018 9:40:00 AM
Topics: live events, live streaming services, online video, quality of video, brightcove