Sponsors make events possible, and it's increasingly important to exceed their expectations and maximize the value of their investment in measurable ways. In 2015, sponsors are demanding more than traditional placements at events and one way to meet these demands is by incorporating online video into your sponsorship benefits package. How? Allow us to explain...
Andrew Edwards
Recent Posts
For the fourth year in a row, FORA.tv’s production team, lead by Bob Appel, produced the NYU Stern Launch.
Topics: live events, video, Blog Post, events
Excited but overwhelmed by online video? You’re not alone.
As the importance of providing online video of your event grows (and it’s growing!), so does its complexity. We understand the stress associated with organizing an event, selling tickets and pleasing sponsors. With all the opportunities online video provides, so many options to weigh and factors to consider, it can be hard to see the forest for the trees.
Topics: video services, Blog Post, online video, video strategy
What if people could watch your events -- live or on demand -- on Twitter? What if you could multiply the size of your online audience with a simple Tweet? By working with FORA.tv this is now possible.
Topics: live events, Twitter, Blog Post, distribution, Industry News
The $64,000 Question: Event Video vs. Ticket Sales?
“Will offering online video undercut the ticket sales and attendance of my event?” It’s one of the biggest concerns we hear from event organizers when they are considering videotaping and live streaming their event. Event organizers spend months organizing their event or conference, and don’t want to jeopardize ticket sales or attendance numbers.
Topics: ticket sales, Blog Post, event video
Death of the Swag Bag; The Rise of Virtual Swag
The swag bag is a conference and event staple. Sponsors have long clamored for the chance to contribute a t-shirt, pen, special offer or some other branded tchotchke (the swag) to a tote or sack (the bag), which then is gifted to every attendee.
Topics: sponsorships, Blog Post, Industry News, virtual swag
As every event organizer knows, the world of conferences and events has changed dramatically with the rise of the internet as a marketing and commerce tool. This is especially true of online video.
Topics: sponsorships, Blog Post, online video, sponsors